Growth marketer - Lediga jobb

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Sweden has an exciting opportunity for a Marketing Deployment Manager (Digital Channel) in Malmö

Do you have a proven track record of developing a digital marketing strategy, implementing digital ecosystem from e-commerce to CRM and optimizing digital presence (Paid, Social & SEO)? And do you have experience in leading and developing people while working effectively within a high performing and diverse team? Working as Digital platform Manager you will be part of our Sweden Marketing Deployment team working with engaged and highly experienced colleagues with focus on delivering upon our strategy and objectives to create true value and equity to our Brands.

As Digital platform Manager you will manage a team of 4 people, managing our digital platforms incl. Our Branded Website, CRM, Paid Media, Out of Home, SoMe, PR and e-Retailers, guaranteeing the best touchpoint deployment and capabilities to reach our consumers. Your role is to optimize Acquisition and Conversion, while accelerating Retention, through breakthrough comms, strategic channel mix prioritization and ongoing touchpoint effectiveness analysis,that includes extensive stakeholder management and engagement across the organization to guarantee project and resource prioritization, and, engagement with creative and technical agencies to deploy state-of the- art campaigns.

BAT Sweden is a leading multi-category consumer goods business with a purpose to create A Better Tomorrow™ with a vision to Build a Smokeless world – one where smokers have migrated from cigarettes to smokeless alternatives. This transformation is driven by global brands like VELO, Lundgrens and VUSE, which play a key role in providing reduced-risk alternatives to traditional cigarettes. In a highly regulated and competitive environment, building strong partner relations is crucial, which is why we are looking for an entrepreneur, outspoken and creative colleague to join our Digitalteam. In return, you should expect excellent career and personal development opportunities as well as an inclusive and fun working environment.

Your key responsibilities will include:

• Digital Channel Strategic Execution: Develop and implement channel business plans, aligned with key performance indicators and brand & campaign plans to drive acquisition, conversion and retention.
• Relationship Management:Build strong partnerships with e-Retailers media lead, guaranteeing always-on communication, in a relevant market price, while optimizing the consumer journey and conversion effectiveness. Unlocking new touchpoint opportunities across partners.
• Lead end-to-end Deployment: Manage internal and external stakeholders, ensuring marketing campaigns deployment, high-quality and timely delivery across all touchpoints. While ensuring contractual agreements are in place and capabilities are working.
• Investment Management: Guarantee ideal budget allocation, delivering impactful and cost-effective activations and overlook spends operation and effectiveness.
• Performance Tracking:Monitor KPIs, market data, and sales performance, reporting insights and adjusting strategies to achieve goals.
• Team Leadership:Lead the direct reports to ensure clear accountability, high performance and operational excellence.
• Operational duties:Comply and implement activities in accordance with the rules of laws and regulations relating to environmental protection, safety at work and fire protection, and internal EHS or Sustainability standards and procedures.

What are we looking for?

• 5+ years of experience from a similar role, preferably from the FMCG industry
• Proven experience in delivering experience in marketing activation, preferably through a mix of digital channels.
• Strong commercial acumen, relationship-driven and skilled negotiator, with a talent for identifying, building and maintaining collaborations
• Strong understanding of consumer needs, behaviors and journeys, and consumer acquisition and engagement strategies
• Proven team management experience and cross-functional leadership
• Ability to manage multiple projects and campaigns in parallel in a fast-paced environment
• Experience briefing, managing and challenging creative, media and execution agencies
• Full professional proficiency in English; Swedish is an advantage
• Go-to attitude that thrives in a cross-matrix organization.

What we offer you?

• We offer a market leading annual performance bonus
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

In BAT Sweden we strive to create a smokeless reality on a day-to-day basis. If you wonder how we are getting there, please take a look at the OMNI report – a comprehensive study done to analyse the current market trends in tobacco harm reduction.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce.

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Sweden has an exciting opportunity for a Marketing Deployment Manager (Digital Channel) in Malmö

Do you have a proven track record of developing a digital marketing strategy, implementing digital ecosystem from e-commerce to CRM and optimizing digital presence (Paid, Social & SEO)? And do you have experience in leading and developing people while working effectively within a high performing and diverse team? Working as Digital platform Manager you will be part of our Sweden Marketing Deployment team working with engaged and highly experienced colleagues with focus on delivering upon our strategy and objectives to create true value and equity to our Brands.

As Digital platform Manager you will manage a team of 4 people, managing our digital platforms incl. Our Branded Website, CRM, Paid Media, Out of Home, SoMe, PR and e-Retailers, guaranteeing the best touchpoint deployment and capabilities to reach our consumers. Your role is to optimize Acquisition and Conversion, while accelerating Retention, through breakthrough comms, strategic channel mix prioritization and ongoing touchpoint effectiveness analysis,that includes extensive stakeholder management and engagement across the organization to guarantee project and resource prioritization, and, engagement with creative and technical agencies to deploy state-of the- art campaigns.

BAT Sweden is a leading multi-category consumer goods business with a purpose to create A Better Tomorrow™ with a vision to Build a Smokeless world – one where smokers have migrated from cigarettes to smokeless alternatives. This transformation is driven by global brands like VELO, Lundgrens and VUSE, which play a key role in providing reduced-risk alternatives to traditional cigarettes. In a highly regulated and competitive environment, building strong partner relations is crucial, which is why we are looking for an entrepreneur, outspoken and creative colleague to join our Digitalteam. In return, you should expect excellent career and personal development opportunities as well as an inclusive and fun working environment.

Your key responsibilities will include:

• Digital Channel Strategic Execution: Develop and implement channel business plans, aligned with key performance indicators and brand & campaign plans to drive acquisition, conversion and retention.
• Relationship Management:Build strong partnerships with e-Retailers media lead, guaranteeing always-on communication, in a relevant market price, while optimizing the consumer journey and conversion effectiveness. Unlocking new touchpoint opportunities across partners.
• Lead end-to-end Deployment: Manage internal and external stakeholders, ensuring marketing campaigns deployment, high-quality and timely delivery across all touchpoints. While ensuring contractual agreements are in place and capabilities are working.
• Investment Management: Guarantee ideal budget allocation, delivering impactful and cost-effective activations and overlook spends operation and effectiveness.
• Performance Tracking:Monitor KPIs, market data, and sales performance, reporting insights and adjusting strategies to achieve goals.
• Team Leadership:Lead the direct reports to ensure clear accountability, high performance and operational excellence.
• Operational duties:Comply and implement activities in accordance with the rules of laws and regulations relating to environmental protection, safety at work and fire protection, and internal EHS or Sustainability standards and procedures.

What are we looking for?

• 5+ years of experience from a similar role, preferably from the FMCG industry
• Proven experience in delivering experience in marketing activation, preferably through a mix of digital channels.
• Strong commercial acumen, relationship-driven and skilled negotiator, with a talent for identifying, building and maintaining collaborations
• Strong understanding of consumer needs, behaviors and journeys, and consumer acquisition and engagement strategies
• Proven team management experience and cross-functional leadership
• Ability to manage multiple projects and campaigns in parallel in a fast-paced environment
• Experience briefing, managing and challenging creative, media and execution agencies
• Full professional proficiency in English; Swedish is an advantage
• Go-to attitude that thrives in a cross-matrix organization.

What we offer you?

• We offer a market leading annual performance bonus
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

In BAT Sweden we strive to create a smokeless reality on a day-to-day basis. If you wonder how we are getting there, please take a look at the OMNI report – a comprehensive study done to analyse the current market trends in tobacco harm reduction.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce.

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Sweden has an exciting opportunity for a Marketing Deployment Manager (Digital Channel) in Malmö

Do you have a proven track record of developing a digital marketing strategy, implementing digital ecosystem from e-commerce to CRM and optimizing digital presence (Paid, Social & SEO)? And do you have experience in leading and developing people while working effectively within a high performing and diverse team? Working as Digital platform Manager you will be part of our Sweden Marketing Deployment team working with engaged and highly experienced colleagues with focus on delivering upon our strategy and objectives to create true value and equity to our Brands.

As Digital platform Manager you will manage a team of 4 people, managing our digital platforms incl. Our Branded Website, CRM, Paid Media, Out of Home, SoMe, PR and e-Retailers, guaranteeing the best touchpoint deployment and capabilities to reach our consumers. Your role is to optimize Acquisition and Conversion, while accelerating Retention, through breakthrough comms, strategic channel mix prioritization and ongoing touchpoint effectiveness analysis,that includes extensive stakeholder management and engagement across the organization to guarantee project and resource prioritization, and, engagement with creative and technical agencies to deploy state-of the- art campaigns.

BAT Sweden is a leading multi-category consumer goods business with a purpose to create A Better Tomorrow™ with a vision to Build a Smokeless world – one where smokers have migrated from cigarettes to smokeless alternatives. This transformation is driven by global brands like VELO, Lundgrens and VUSE, which play a key role in providing reduced-risk alternatives to traditional cigarettes. In a highly regulated and competitive environment, building strong partner relations is crucial, which is why we are looking for an entrepreneur, outspoken and creative colleague to join our Digitalteam. In return, you should expect excellent career and personal development opportunities as well as an inclusive and fun working environment.

Your key responsibilities will include:

• Digital Channel Strategic Execution: Develop and implement channel business plans, aligned with key performance indicators and brand & campaign plans to drive acquisition, conversion and retention.
• Relationship Management:Build strong partnerships with e-Retailers media lead, guaranteeing always-on communication, in a relevant market price, while optimizing the consumer journey and conversion effectiveness. Unlocking new touchpoint opportunities across partners.
• Lead end-to-end Deployment: Manage internal and external stakeholders, ensuring marketing campaigns deployment, high-quality and timely delivery across all touchpoints. While ensuring contractual agreements are in place and capabilities are working.
• Investment Management: Guarantee ideal budget allocation, delivering impactful and cost-effective activations and overlook spends operation and effectiveness.
• Performance Tracking:Monitor KPIs, market data, and sales performance, reporting insights and adjusting strategies to achieve goals.
• Team Leadership:Lead the direct reports to ensure clear accountability, high performance and operational excellence.
• Operational duties:Comply and implement activities in accordance with the rules of laws and regulations relating to environmental protection, safety at work and fire protection, and internal EHS or Sustainability standards and procedures.

What are we looking for?

• 5+ years of experience from a similar role, preferably from the FMCG industry
• Proven experience in delivering experience in marketing activation, preferably through a mix of digital channels.
• Strong commercial acumen, relationship-driven and skilled negotiator, with a talent for identifying, building and maintaining collaborations
• Strong understanding of consumer needs, behaviors and journeys, and consumer acquisition and engagement strategies
• Proven team management experience and cross-functional leadership
• Ability to manage multiple projects and campaigns in parallel in a fast-paced environment
• Experience briefing, managing and challenging creative, media and execution agencies
• Full professional proficiency in English; Swedish is an advantage
• Go-to attitude that thrives in a cross-matrix organization.

What we offer you?

• We offer a market leading annual performance bonus
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

In BAT Sweden we strive to create a smokeless reality on a day-to-day basis. If you wonder how we are getting there, please take a look at the OMNI report – a comprehensive study done to analyse the current market trends in tobacco harm reduction.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce.

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Sweden has an exciting opportunity for a Marketing Deployment Manager (Digital Channel) in Malmö

Do you have a proven track record of developing a digital marketing strategy, implementing digital ecosystem from e-commerce to CRM and optimizing digital presence (Paid, Social & SEO)? And do you have experience in leading and developing people while working effectively within a high performing and diverse team? Working as Digital platform Manager you will be part of our Sweden Marketing Deployment team working with engaged and highly experienced colleagues with focus on delivering upon our strategy and objectives to create true value and equity to our Brands.

As Digital platform Manager you will manage a team of 4 people, managing our digital platforms incl. Our Branded Website, CRM, Paid Media, Out of Home, SoMe, PR and e-Retailers, guaranteeing the best touchpoint deployment and capabilities to reach our consumers. Your role is to optimize Acquisition and Conversion, while accelerating Retention, through breakthrough comms, strategic channel mix prioritization and ongoing touchpoint effectiveness analysis,that includes extensive stakeholder management and engagement across the organization to guarantee project and resource prioritization, and, engagement with creative and technical agencies to deploy state-of the- art campaigns.

BAT Sweden is a leading multi-category consumer goods business with a purpose to create A Better Tomorrow™ with a vision to Build a Smokeless world – one where smokers have migrated from cigarettes to smokeless alternatives. This transformation is driven by global brands like VELO, Lundgrens and VUSE, which play a key role in providing reduced-risk alternatives to traditional cigarettes. In a highly regulated and competitive environment, building strong partner relations is crucial, which is why we are looking for an entrepreneur, outspoken and creative colleague to join our Digitalteam. In return, you should expect excellent career and personal development opportunities as well as an inclusive and fun working environment.

Your key responsibilities will include:

• Digital Channel Strategic Execution: Develop and implement channel business plans, aligned with key performance indicators and brand & campaign plans to drive acquisition, conversion and retention.
• Relationship Management:Build strong partnerships with e-Retailers media lead, guaranteeing always-on communication, in a relevant market price, while optimizing the consumer journey and conversion effectiveness. Unlocking new touchpoint opportunities across partners.
• Lead end-to-end Deployment: Manage internal and external stakeholders, ensuring marketing campaigns deployment, high-quality and timely delivery across all touchpoints. While ensuring contractual agreements are in place and capabilities are working.
• Investment Management: Guarantee ideal budget allocation, delivering impactful and cost-effective activations and overlook spends operation and effectiveness.
• Performance Tracking:Monitor KPIs, market data, and sales performance, reporting insights and adjusting strategies to achieve goals.
• Team Leadership:Lead the direct reports to ensure clear accountability, high performance and operational excellence.
• Operational duties:Comply and implement activities in accordance with the rules of laws and regulations relating to environmental protection, safety at work and fire protection, and internal EHS or Sustainability standards and procedures.

What are we looking for?

• 5+ years of experience from a similar role, preferably from the FMCG industry
• Proven experience in delivering experience in marketing activation, preferably through a mix of digital channels.
• Strong commercial acumen, relationship-driven and skilled negotiator, with a talent for identifying, building and maintaining collaborations
• Strong understanding of consumer needs, behaviors and journeys, and consumer acquisition and engagement strategies
• Proven team management experience and cross-functional leadership
• Ability to manage multiple projects and campaigns in parallel in a fast-paced environment
• Experience briefing, managing and challenging creative, media and execution agencies
• Full professional proficiency in English; Swedish is an advantage
• Go-to attitude that thrives in a cross-matrix organization.

What we offer you?

• We offer a market leading annual performance bonus
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

In BAT Sweden we strive to create a smokeless reality on a day-to-day basis. If you wonder how we are getting there, please take a look at the OMNI report – a comprehensive study done to analyse the current market trends in tobacco harm reduction.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce.

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Sweden has an exciting opportunity for a Marketing Deployment Manager (Digital Channel) in Malmö

Do you have a proven track record of developing a digital marketing strategy, implementing digital ecosystem from e-commerce to CRM and optimizing digital presence (Paid, Social & SEO)? And do you have experience in leading and developing people while working effectively within a high performing and diverse team? Working as Digital platform Manager you will be part of our Sweden Marketing Deployment team working with engaged and highly experienced colleagues with focus on delivering upon our strategy and objectives to create true value and equity to our Brands.

As Digital platform Manager you will manage a team of 4 people, managing our digital platforms incl. Our Branded Website, CRM, Paid Media, Out of Home, SoMe, PR and e-Retailers, guaranteeing the best touchpoint deployment and capabilities to reach our consumers. Your role is to optimize Acquisition and Conversion, while accelerating Retention, through breakthrough comms, strategic channel mix prioritization and ongoing touchpoint effectiveness analysis,that includes extensive stakeholder management and engagement across the organization to guarantee project and resource prioritization, and, engagement with creative and technical agencies to deploy state-of the- art campaigns.

BAT Sweden is a leading multi-category consumer goods business with a purpose to create A Better Tomorrow™ with a vision to Build a Smokeless world – one where smokers have migrated from cigarettes to smokeless alternatives. This transformation is driven by global brands like VELO, Lundgrens and VUSE, which play a key role in providing reduced-risk alternatives to traditional cigarettes. In a highly regulated and competitive environment, building strong partner relations is crucial, which is why we are looking for an entrepreneur, outspoken and creative colleague to join our Digitalteam. In return, you should expect excellent career and personal development opportunities as well as an inclusive and fun working environment.

Your key responsibilities will include:

• Digital Channel Strategic Execution: Develop and implement channel business plans, aligned with key performance indicators and brand & campaign plans to drive acquisition, conversion and retention.
• Relationship Management:Build strong partnerships with e-Retailers media lead, guaranteeing always-on communication, in a relevant market price, while optimizing the consumer journey and conversion effectiveness. Unlocking new touchpoint opportunities across partners.
• Lead end-to-end Deployment: Manage internal and external stakeholders, ensuring marketing campaigns deployment, high-quality and timely delivery across all touchpoints. While ensuring contractual agreements are in place and capabilities are working.
• Investment Management: Guarantee ideal budget allocation, delivering impactful and cost-effective activations and overlook spends operation and effectiveness.
• Performance Tracking:Monitor KPIs, market data, and sales performance, reporting insights and adjusting strategies to achieve goals.
• Team Leadership:Lead the direct reports to ensure clear accountability, high performance and operational excellence.
• Operational duties:Comply and implement activities in accordance with the rules of laws and regulations relating to environmental protection, safety at work and fire protection, and internal EHS or Sustainability standards and procedures.

What are we looking for?

• 5+ years of experience from a similar role, preferably from the FMCG industry
• Proven experience in delivering experience in marketing activation, preferably through a mix of digital channels.
• Strong commercial acumen, relationship-driven and skilled negotiator, with a talent for identifying, building and maintaining collaborations
• Strong understanding of consumer needs, behaviors and journeys, and consumer acquisition and engagement strategies
• Proven team management experience and cross-functional leadership
• Ability to manage multiple projects and campaigns in parallel in a fast-paced environment
• Experience briefing, managing and challenging creative, media and execution agencies
• Full professional proficiency in English; Swedish is an advantage
• Go-to attitude that thrives in a cross-matrix organization.

What we offer you?

• We offer a market leading annual performance bonus
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

In BAT Sweden we strive to create a smokeless reality on a day-to-day basis. If you wonder how we are getting there, please take a look at the OMNI report – a comprehensive study done to analyse the current market trends in tobacco harm reduction.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce.

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Sweden has an exciting opportunity for a Marketing Deployment Manager (Digital Channel) in Malmö

Do you have a proven track record of developing a digital marketing strategy, implementing digital ecosystem from e-commerce to CRM and optimizing digital presence (Paid, Social & SEO)? And do you have experience in leading and developing people while working effectively within a high performing and diverse team? Working as Digital platform Manager you will be part of our Sweden Marketing Deployment team working with engaged and highly experienced colleagues with focus on delivering upon our strategy and objectives to create true value and equity to our Brands.

As Digital platform Manager you will manage a team of 4 people, managing our digital platforms incl. Our Branded Website, CRM, Paid Media, Out of Home, SoMe, PR and e-Retailers, guaranteeing the best touchpoint deployment and capabilities to reach our consumers. Your role is to optimize Acquisition and Conversion, while accelerating Retention, through breakthrough comms, strategic channel mix prioritization and ongoing touchpoint effectiveness analysis,that includes extensive stakeholder management and engagement across the organization to guarantee project and resource prioritization, and, engagement with creative and technical agencies to deploy state-of the- art campaigns.

BAT Sweden is a leading multi-category consumer goods business with a purpose to create A Better Tomorrow™ with a vision to Build a Smokeless world – one where smokers have migrated from cigarettes to smokeless alternatives. This transformation is driven by global brands like VELO, Lundgrens and VUSE, which play a key role in providing reduced-risk alternatives to traditional cigarettes. In a highly regulated and competitive environment, building strong partner relations is crucial, which is why we are looking for an entrepreneur, outspoken and creative colleague to join our Digitalteam. In return, you should expect excellent career and personal development opportunities as well as an inclusive and fun working environment.

Your key responsibilities will include:

• Digital Channel Strategic Execution: Develop and implement channel business plans, aligned with key performance indicators and brand & campaign plans to drive acquisition, conversion and retention.
• Relationship Management:Build strong partnerships with e-Retailers media lead, guaranteeing always-on communication, in a relevant market price, while optimizing the consumer journey and conversion effectiveness. Unlocking new touchpoint opportunities across partners.
• Lead end-to-end Deployment: Manage internal and external stakeholders, ensuring marketing campaigns deployment, high-quality and timely delivery across all touchpoints. While ensuring contractual agreements are in place and capabilities are working.
• Investment Management: Guarantee ideal budget allocation, delivering impactful and cost-effective activations and overlook spends operation and effectiveness.
• Performance Tracking:Monitor KPIs, market data, and sales performance, reporting insights and adjusting strategies to achieve goals.
• Team Leadership:Lead the direct reports to ensure clear accountability, high performance and operational excellence.
• Operational duties:Comply and implement activities in accordance with the rules of laws and regulations relating to environmental protection, safety at work and fire protection, and internal EHS or Sustainability standards and procedures.

What are we looking for?

• 5+ years of experience from a similar role, preferably from the FMCG industry
• Proven experience in delivering experience in marketing activation, preferably through a mix of digital channels.
• Strong commercial acumen, relationship-driven and skilled negotiator, with a talent for identifying, building and maintaining collaborations
• Strong understanding of consumer needs, behaviors and journeys, and consumer acquisition and engagement strategies
• Proven team management experience and cross-functional leadership
• Ability to manage multiple projects and campaigns in parallel in a fast-paced environment
• Experience briefing, managing and challenging creative, media and execution agencies
• Full professional proficiency in English; Swedish is an advantage
• Go-to attitude that thrives in a cross-matrix organization.

What we offer you?

• We offer a market leading annual performance bonus
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

In BAT Sweden we strive to create a smokeless reality on a day-to-day basis. If you wonder how we are getting there, please take a look at the OMNI report – a comprehensive study done to analyse the current market trends in tobacco harm reduction.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce.

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco Sweden has an exciting opportunity for a Marketing Deployment Manager (Digital Channel) in Malmö

Do you have a proven track record of developing a digital marketing strategy, implementing digital ecosystem from e-commerce to CRM and optimizing digital presence (Paid, Social & SEO)? And do you have experience in leading and developing people while working effectively within a high performing and diverse team? Working as Digital platform Manager you will be part of our Sweden Marketing Deployment team working with engaged and highly experienced colleagues with focus on delivering upon our strategy and objectives to create true value and equity to our Brands.

As Digital platform Manager you will manage a team of 4 people, managing our digital platforms incl. Our Branded Website, CRM, Paid Media, Out of Home, SoMe, PR and e-Retailers, guaranteeing the best touchpoint deployment and capabilities to reach our consumers. Your role is to optimize Acquisition and Conversion, while accelerating Retention, through breakthrough comms, strategic channel mix prioritization and ongoing touchpoint effectiveness analysis,that includes extensive stakeholder management and engagement across the organization to guarantee project and resource prioritization, and, engagement with creative and technical agencies to deploy state-of the- art campaigns.

BAT Sweden is a leading multi-category consumer goods business with a purpose to create A Better Tomorrow™ with a vision to Build a Smokeless world – one where smokers have migrated from cigarettes to smokeless alternatives. This transformation is driven by global brands like VELO, Lundgrens and VUSE, which play a key role in providing reduced-risk alternatives to traditional cigarettes. In a highly regulated and competitive environment, building strong partner relations is crucial, which is why we are looking for an entrepreneur, outspoken and creative colleague to join our Digitalteam. In return, you should expect excellent career and personal development opportunities as well as an inclusive and fun working environment.

Your key responsibilities will include:

• Digital Channel Strategic Execution: Develop and implement channel business plans, aligned with key performance indicators and brand & campaign plans to drive acquisition, conversion and retention.
• Relationship Management:Build strong partnerships with e-Retailers media lead, guaranteeing always-on communication, in a relevant market price, while optimizing the consumer journey and conversion effectiveness. Unlocking new touchpoint opportunities across partners.
• Lead end-to-end Deployment: Manage internal and external stakeholders, ensuring marketing campaigns deployment, high-quality and timely delivery across all touchpoints. While ensuring contractual agreements are in place and capabilities are working.
• Investment Management: Guarantee ideal budget allocation, delivering impactful and cost-effective activations and overlook spends operation and effectiveness.
• Performance Tracking:Monitor KPIs, market data, and sales performance, reporting insights and adjusting strategies to achieve goals.
• Team Leadership:Lead the direct reports to ensure clear accountability, high performance and operational excellence.
• Operational duties:Comply and implement activities in accordance with the rules of laws and regulations relating to environmental protection, safety at work and fire protection, and internal EHS or Sustainability standards and procedures.

What are we looking for?

• 5+ years of experience from a similar role, preferably from the FMCG industry
• Proven experience in delivering experience in marketing activation, preferably through a mix of digital channels.
• Strong commercial acumen, relationship-driven and skilled negotiator, with a talent for identifying, building and maintaining collaborations
• Strong understanding of consumer needs, behaviors and journeys, and consumer acquisition and engagement strategies
• Proven team management experience and cross-functional leadership
• Ability to manage multiple projects and campaigns in parallel in a fast-paced environment
• Experience briefing, managing and challenging creative, media and execution agencies
• Full professional proficiency in English; Swedish is an advantage
• Go-to attitude that thrives in a cross-matrix organization.

What we offer you?

• We offer a market leading annual performance bonus
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

In BAT Sweden we strive to create a smokeless reality on a day-to-day basis. If you wonder how we are getting there, please take a look at the OMNI report – a comprehensive study done to analyse the current market trends in tobacco harm reduction.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce.

Welcome to Our World of Simulation

Tenstar Simulation har en vision att förändra världen. Vi utvecklar och säljer simulator-baserade utbildningsverktyg för skolor och utbildningsföretag över hela världen. Genom att göra detta bidrar vi till en mer effektiv, säker och grön utbildningsmiljö för framtidens fordons- och maskinförare. Med heltäckande övningsprogram, utvecklat tillsammans med de största maskin och fordonstillverkarna i världen, kombinerat med professionell hårdvara och verklighetstrogen grafik, övar användaren i realistiska virtuella träningsmiljöer för lantbruk, anläggning, transport, trafik och skog. Vi är ett snabbväxande och innovativt företag med huvudkontor i Tanumshede i norra Bohuslän.

Vi söker en Marknadschef!

Hos Tenstar Simulation får du chansen att vara med och utveckla vår globala marknadsföring – göra den till en självklar del av vår säljprocess och därmed vår säljframgång!

Vi är världsledande inom simulatorbaserad utbildning, med marknadens bredaste sortiment och kunder över hela världen. Vi vill alltid utvecklas och vill mer. Vi söker dig som är affärsdriven och kreativ, med passion för digital marknadsföring. Du vet hur man omsätter idéer till resultat och älskar att arbeta i ett företag med entreprenöriell anda och internationell räckvidd. Tillsammans med ditt engagerade team på 5 personer hanterar ni allt från stora event till SOME.

Din roll

I rollen som Marknadschef ansvarar du för att leda arbetet på vår marknadsavdelning. I nära samarbete med vår VD utvecklar och implementerar ni Tenstars globala marknadsstrategi - med fokus på att generera leads och skapa affärer.

Du kommer bland annat att:

• Implementera och genomföra vår marknadsplan.
• Samarbeta nära säljteamet och andra nyckelfunktioner inom organisationen för att utveckla vår kommunikation med befintliga och potentiella kunder.
• Säkerställa att marknadsinsatser direkt bidrar till att nå våra försäljnings- och varumärkesmål.
• Utvärdera effekten av våra marknadsaktiviteter.
• Bidra till leadgenerering genom att utveckla teamets arbetssätt och processer.

Vi söker dig som

Har ett affärsdrivet tänk och drivs av att skapa mätbar effekt genom marknadsföring. Du kombinerar ett analytiskt perspektiv med ett kreativt sinne och har förmågan att inspirera både ditt team och dina kollegor.

Vi ser att du har:

• Relevant utbildning inom marknadsföring på högskolenivå eller yrkeshögskola (t.ex. Berghs, IHM eller motsvarande).
• Minst 5 års erfarenhet av marknadsföring med nära koppling till försäljning, gärna i en mindre eller medelstor organisation.
• Erfarenhet av digital marknadsföring.
• Vana vid att leda team och ha personalansvar.
• God förståelse för försäljning av produkter.
• Utmärkta kommunikationsfärdigheter på både svenska och engelska.

Varför Tenstar?

Hos Tenstar blir du del av en innovativ och snabbväxande miljö där idéer blir verklighet. Vi värdesätter prestigelöshet,engagemang och samarbete.

Övrigt

• Meriterande: Tyska eller franska
• Resor: Förekommer
• Placeringsort: HQ i Tanumshede
• Start: Omgående, enligt överenskommelse
• Omfattning: Heltid, vi tillämpar provanställning 6 månader
• Förmåner: Vi har kollektivavtal med Unionen, erbjuder maxat friskvårdsbidrag för din hälsa och en privat sjukvårdsförsäkring som ger dig snabb hjälp när du behöver den.

Är du redo att ta nästa steg i din karriär och driva Tenstars globala marknadsföring framåt? Skicka in din ansökan redan idag – vi intervjuar löpande!

Har du frågor om tjänsten kontakta christian.döbeln@tenstarsimulation.com

Återkoppling till sökande kommer att ske under vecka 32–33 på grund av semesterperioden. Tack för ditt tålamod.

Welcome to Our World of Simulation

Tenstar Simulation har en vision att förändra världen. Vi utvecklar och säljer simulator-baserade utbildningsverktyg för skolor och utbildningsföretag över hela världen. Genom att göra detta bidrar vi till en mer effektiv, säker och grön utbildningsmiljö för framtidens fordons- och maskinförare. Med heltäckande övningsprogram, utvecklat tillsammans med de största maskin och fordonstillverkarna i världen, kombinerat med professionell hårdvara och verklighetstrogen grafik, övar användaren i realistiska virtuella träningsmiljöer för lantbruk, anläggning, transport, trafik och skog. Vi är ett snabbväxande och innovativt företag med huvudkontor i Tanumshede i norra Bohuslän.

Vi söker en Marknadschef!

Hos Tenstar Simulation får du chansen att vara med och utveckla vår globala marknadsföring – göra den till en självklar del av vår säljprocess och därmed vår säljframgång!

Vi är världsledande inom simulatorbaserad utbildning, med marknadens bredaste sortiment och kunder över hela världen. Vi vill alltid utvecklas och vill mer. Vi söker dig som är affärsdriven och kreativ, med passion för digital marknadsföring. Du vet hur man omsätter idéer till resultat och älskar att arbeta i ett företag med entreprenöriell anda och internationell räckvidd. Tillsammans med ditt engagerade team på 5 personer hanterar ni allt från stora event till SOME.

Din roll

I rollen som Marknadschef ansvarar du för att leda arbetet på vår marknadsavdelning. I nära samarbete med vår VD utvecklar och implementerar ni Tenstars globala marknadsstrategi - med fokus på att generera leads och skapa affärer.

Du kommer bland annat att:

• Implementera och genomföra vår marknadsplan.
• Samarbeta nära säljteamet och andra nyckelfunktioner inom organisationen för att utveckla vår kommunikation med befintliga och potentiella kunder.
• Säkerställa att marknadsinsatser direkt bidrar till att nå våra försäljnings- och varumärkesmål.
• Utvärdera effekten av våra marknadsaktiviteter.
• Bidra till leadgenerering genom att utveckla teamets arbetssätt och processer.

Vi söker dig som

Har ett affärsdrivet tänk och drivs av att skapa mätbar effekt genom marknadsföring. Du kombinerar ett analytiskt perspektiv med ett kreativt sinne och har förmågan att inspirera både ditt team och dina kollegor.

Vi ser att du har:

• Relevant utbildning inom marknadsföring på högskolenivå eller yrkeshögskola (t.ex. Berghs, IHM eller motsvarande).
• Minst 5 års erfarenhet av marknadsföring med nära koppling till försäljning, gärna i en mindre eller medelstor organisation.
• Erfarenhet av digital marknadsföring.
• Vana vid att leda team och ha personalansvar.
• God förståelse för försäljning av produkter.
• Utmärkta kommunikationsfärdigheter på både svenska och engelska.

Varför Tenstar?

Hos Tenstar blir du del av en innovativ och snabbväxande miljö där idéer blir verklighet. Vi värdesätter prestigelöshet,engagemang och samarbete.

Övrigt

• Meriterande: Tyska eller franska
• Resor: Förekommer
• Placeringsort: HQ i Tanumshede
• Start: Omgående, enligt överenskommelse
• Omfattning: Heltid, vi tillämpar provanställning 6 månader
• Förmåner: Vi har kollektivavtal med Unionen, erbjuder maxat friskvårdsbidrag för din hälsa och en privat sjukvårdsförsäkring som ger dig snabb hjälp när du behöver den.

Är du redo att ta nästa steg i din karriär och driva Tenstars globala marknadsföring framåt? Skicka in din ansökan redan idag – vi intervjuar löpande!

Har du frågor om tjänsten kontakta christian.döbeln@tenstarsimulation.com

Återkoppling till sökande kommer att ske under vecka 32–33 på grund av semesterperioden. Tack för ditt tålamod.

Welcome to Our World of Simulation

Tenstar Simulation har en vision att förändra världen. Vi utvecklar och säljer simulator-baserade utbildningsverktyg för skolor och utbildningsföretag över hela världen. Genom att göra detta bidrar vi till en mer effektiv, säker och grön utbildningsmiljö för framtidens fordons- och maskinförare. Med heltäckande övningsprogram, utvecklat tillsammans med de största maskin och fordonstillverkarna i världen, kombinerat med professionell hårdvara och verklighetstrogen grafik, övar användaren i realistiska virtuella träningsmiljöer för lantbruk, anläggning, transport, trafik och skog. Vi är ett snabbväxande och innovativt företag med huvudkontor i Tanumshede i norra Bohuslän.

Vi söker en Marknadschef!

Hos Tenstar Simulation får du chansen att vara med och utveckla vår globala marknadsföring – göra den till en självklar del av vår säljprocess och därmed vår säljframgång!

Vi är världsledande inom simulatorbaserad utbildning, med marknadens bredaste sortiment och kunder över hela världen. Vi vill alltid utvecklas och vill mer. Vi söker dig som är affärsdriven och kreativ, med passion för digital marknadsföring. Du vet hur man omsätter idéer till resultat och älskar att arbeta i ett företag med entreprenöriell anda och internationell räckvidd. Tillsammans med ditt engagerade team på 5 personer hanterar ni allt från stora event till SOME.

Din roll

I rollen som Marknadschef ansvarar du för att leda arbetet på vår marknadsavdelning. I nära samarbete med vår VD utvecklar och implementerar ni Tenstars globala marknadsstrategi - med fokus på att generera leads och skapa affärer.

Du kommer bland annat att:

• Implementera och genomföra vår marknadsplan.
• Samarbeta nära säljteamet och andra nyckelfunktioner inom organisationen för att utveckla vår kommunikation med befintliga och potentiella kunder.
• Säkerställa att marknadsinsatser direkt bidrar till att nå våra försäljnings- och varumärkesmål.
• Utvärdera effekten av våra marknadsaktiviteter.
• Bidra till leadgenerering genom att utveckla teamets arbetssätt och processer.

Vi söker dig som

Har ett affärsdrivet tänk och drivs av att skapa mätbar effekt genom marknadsföring. Du kombinerar ett analytiskt perspektiv med ett kreativt sinne och har förmågan att inspirera både ditt team och dina kollegor.

Vi ser att du har:

• Relevant utbildning inom marknadsföring på högskolenivå eller yrkeshögskola (t.ex. Berghs, IHM eller motsvarande).
• Minst 5 års erfarenhet av marknadsföring med nära koppling till försäljning, gärna i en mindre eller medelstor organisation.
• Erfarenhet av digital marknadsföring.
• Vana vid att leda team och ha personalansvar.
• God förståelse för försäljning av produkter.
• Utmärkta kommunikationsfärdigheter på både svenska och engelska.

Varför Tenstar?

Hos Tenstar blir du del av en innovativ och snabbväxande miljö där idéer blir verklighet. Vi värdesätter prestigelöshet,engagemang och samarbete.

Övrigt

• Meriterande: Tyska eller franska
• Resor: Förekommer
• Placeringsort: HQ i Tanumshede
• Start: Omgående, enligt överenskommelse
• Omfattning: Heltid, vi tillämpar provanställning 6 månader
• Förmåner: Vi har kollektivavtal med Unionen, erbjuder maxat friskvårdsbidrag för din hälsa och en privat sjukvårdsförsäkring som ger dig snabb hjälp när du behöver den.

Är du redo att ta nästa steg i din karriär och driva Tenstars globala marknadsföring framåt? Skicka in din ansökan redan idag – vi intervjuar löpande!

Har du frågor om tjänsten kontakta christian.döbeln@tenstarsimulation.com

Återkoppling till sökande kommer att ske under vecka 32–33 på grund av semesterperioden. Tack för ditt tålamod.